حل واجب b300b : 0544321455 : [email protected] : 00966544321455 : b300b tma
 

TMA B300B – Business Behaviour in Changing World (II) 2013
Southwest Airlines
Based on your understanding of the case, answer the followings:
Question 1:
Reference to the airlines industry in which Southwest Airlines operates in, analysis the firm’s environment (internal and external) and discuss the industry-specific factors and firm-specific factors
Question 2:
Discuss the current strategy of Southwest Airlines.
Question 3:
Despite the huge competition in the airline industry, Southwest Airlines is able to sustain its competitive position. Discuss and analyze Southwest’s approach to sustain its competitive advantage.
Question 4:
Reference to the material presented in book Strategy for Business, which theory/concept that the strategies of Southwest Airlines were based on. You need to critically justify your argument
Question 5:
(This question is disconnected from the case study. The structure of the answer, however, should be inspired from the Southwest Airlines example)
Using the National Airlines Company in your home country, analysis its competitive environment and discuss its strategy